Designing with values
Taste tells you what
Values tell you why
Valoris© makes underlying values visible within the design process.
As a designer, you work daily with clients who often know exactly what they want, but don’t always know how to express it. Conversations usually start with words like warm, calm, or modern words that provide direction, but still leave much open.
Behind every preference lies a deeper desire: something that is felt, but not yet expressed.
That is where the shift takes place from what someone finds beautiful, to what someone needs in order to feel at home somewhere.
The method
With the 24 visual value cards, you and your client explore what truly matters together. Not by talking about taste, but by discovering what lies beneath it.
This creates a shared starting point, even before the first moodboard or initial sketch.
Valoris guides this conversation in a visual and structured way, making unspoken preferences more quickly visible and helping you better understand what it is really about.
Valoris©
Clarity
Valoris provides a value-driven briefing that makes what truly matters to your client visible. No more vague instructions, misinterpretations, or unmet expectations.
Efficiency
Clearly defined values from the start create shared expectations and a more efficient design process. This saves time and helps prevent unnecessary design revisions.
Direction
Go beyond style and aesthetics. Understand what the client truly needs, giving you more direction for a meaningful and personal interior design.
Connection
Stronger client relationships emerge when underlying drivers are acknowledged. From day one, a shared language is created that builds trust.
Specifically designed for professional use, the set consists of 24 visual value cards and a practical guide for applying them in client conversations. The laminated cards come in a compact format, packaged in a convenient protective box.
You can use Valoris directly during presentations, workshops, or one-on-one sessions, without any preparation. The set is ready to use, with no training or subscription required.
Price: € 79.00 excl. VAT (excluding shipping costs)